This modification was mostly to show the unhealthy lifestyle (particularly in the diet / consumption department) of an average American. One of the most common issues with obesity as well as diabetes is caused by sugary foods / drinks such as coke. Although it is advertised as some refreshing beverage the reality of it is Soda such as these contain copious amounts of sugar, flavoring and little else. To illustrate this as literally as possible I purchased a bottle of soda and tried to show the consumer what they are actually purchasing (Though admittedly Coke uses high fructose corn syrup and not cane sugar since it is by far cheaper); a bottle of sugar and water.
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